chanel new matte lip 2018 | Chanel rouge allure review

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The year 2018 marked a significant moment in the history of CHANEL makeup with the release of a lipstick that transcended mere cosmetic application; it became a statement piece. This wasn't just another matte lipstick; it was a luxurious experience, a testament to CHANEL's unwavering commitment to elegance and innovation. Housed in a refillable, faceted square glass case, inspired by the iconic mirrors lining the Art Deco staircase in Gabrielle Chanel's Parisian apartment at 31 Rue Cambon, the new matte lip colour was – and remains – mesmerizing. This article delves into the details of this groundbreaking release, exploring its design, its formula, and the critical reception it garnered, comparing it to other notable CHANEL lipstick lines such as Rouge Allure and Rouge Allure Extreme.

A Legacy in a Case: Design and Packaging

The packaging itself is a work of art. Forget the typical sleek, cylindrical lipstick tube. CHANEL opted for a bold, architectural design. The faceted square glass case, inspired by the mirrored staircase at 31 Rue Cambon, is instantly recognizable. The reflective surface catches the light, showcasing the sophisticated simplicity of the design. This isn't just a container; it's a miniature sculpture, a testament to CHANEL's dedication to luxurious details. The weight of the case feels substantial, hinting at the quality within. The meticulously crafted facets create a captivating interplay of light and shadow, adding a touch of glamour to any makeup bag.

The refillable aspect adds to the sustainability and luxury of the product. In an era increasingly conscious of environmental impact, the ability to replace the lipstick cartridge rather than discarding the entire packaging is a significant advantage. This not only reduces waste but also allows for continued enjoyment of the exquisite case, a true testament to CHANEL's commitment to both elegance and responsible practices. The overall design perfectly encapsulates the brand's heritage and modern sensibility, blending classic elegance with contemporary sophistication.

The Formula: Matte Perfection Redefined

Beyond the stunning packaging, the true magic lies in the formula. CHANEL's 2018 matte lipstick delivered an unprecedented level of comfort and wearability for a matte finish. Many matte lipsticks are notorious for their drying effect, leaving lips feeling parched and uncomfortable. However, this formula defied those expectations. It provided a richly pigmented, intensely matte finish without sacrificing hydration. The texture was surprisingly smooth and creamy, gliding effortlessly onto the lips, leaving a velvety soft feel.

This innovative formula achieved the perfect balance between intense colour payoff and comfortable wear. The pigmentation was remarkable, delivering bold, vibrant colour in a single swipe. The staying power was also impressive, lasting for hours without significant fading or smudging. This made it ideal for both everyday wear and special occasions, ensuring a flawless look that lasted throughout the day. The ability to maintain a comfortable matte finish for extended periods without dryness is a testament to CHANEL's mastery of cosmetic formulation.

A Spectrum of Shades: Catering to Every Taste

The 2018 release offered a diverse range of shades, catering to a broad spectrum of preferences. From classic reds and nudes to bolder, more adventurous hues, there was a shade for every occasion and every complexion. The colour range was carefully curated, reflecting CHANEL's understanding of current trends while remaining true to its timeless aesthetic. This allowed consumers to find their perfect shade, whether they preferred a subtle enhancement or a dramatic statement. The careful selection of shades ensured that the lipstick could be seamlessly incorporated into a wide range of makeup looks, from everyday natural beauty to more glamorous, evening styles.

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